Overview:
Financial modeling and forecasting presents the business
and opportunity in the form of cohesive, supportable
financial data to investors, partners, and other stakeholders.
How we can help:
We are experts in building robust financial models and
forecasts for early stage growth companies. We have
built hundreds of bulletproof models for companies seeking
angel or venture capital, engaging in corporate development
deals and acquisitions, and even going public.
We have also built numerous models for startups who
simply wish to have a better, deeper, and more insightful
understanding of their business and of the key factors
that drive revenue, costs, and margins.
Quality modeling rests heavily on forming accurate
assumptions along the lines of pricing, growth rates,
market penetration rates, fixed and variable costs,
hiring, CapEx, and other factors that affect cash flow.
We take a four-step approach to the process:
First, we seek to understand
your business. We engage in a series of Strategy Sessions
and information-gathering so we have a clear picture
of where the company is at today, and where you intend
to take it over the next few years.
Second, we focus on building
the right model architecture. This work centers on determining
what the key levers and drivers of your business, and
constructing the model appropriately.
Third, we focus on refining
key assumptions and inputs that go into the model. For
web-based businesses, this might include determining
realistic ad CPMs and conversion rates. For product
businesses, this may include digging into per-unit costs
and sales prices, and how both change with volume.
Fourth, we take a step back
and view the model with the "big picture"
lens, and seek to identify (and remedy) any red flags,
aberrations, or unrealistic margin and cash flow expecations.
All of our models use an intuitive "dashboard"
layout designed to allow Company management to adjust
assumptions, modify inputs, and run various scenarios
(such as best case, worst case, baseline, slow growth,
rapid growth, etc.).
In addition, we spend a significant amount of time
on the presentation of the data, thus ensuring that
you have a good understanding of the business. This
encompasses the creation of charts for inclusion into
the business plan and investor pitch showing revenue
growth, profitability growth, revenue & costs by
product line, and other key metrics as appropriate.
If you are pitching the model to investors, we can
even craft a script or "cheat sheet" to help
you present the model fluently. Optional model add-ons
are customized around your needs, and may include valuation
scenarios and cap table scenarios.
Who Needs It:
» Entrepreneurs preparing for launch
and startups seeking seed, angel, and venture capital
investment
» Established companies seeking follow-on
rounds of financing or preparing for a significant transaction
» All companies looking for greater
insight, visibility, and efficiency in their business
Benefits:
» Builds credibility and presents a
solid foundation of financial information to investors
» Demonstrates the capital needs and
return-on-investment of the business
» Provides rigorous analytical insight
into the feasibility and profit potential of the opportunity.
Contact us today to learn how we can help. We look forward to working with you.
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